Sustainability is more than just a buzzword—it is a fundamental requirement for forward-thinking companies. Juvigo, Europe’s largest booking platform for holiday camps, youth, and language trips, takes this a step further: not only focusing on environmental protection but also emphasizing social and economic responsibility. Through innovative concepts, the promotion of personal development, and sustainable business strategies, Juvigo demonstrates how sustainability can be holistically integrated into everyday work life. But what exactly does this involve? A look at the initiatives shows that no aspect of sustainability is overlooked.
Economic Sustainability
A key aspect of sustainability at Juvigo is economic responsibility. The company achieves economic success while prioritizing social and environmental factors. The HR department leads efforts to implement long-term measures that develop both the company and its colleagues sustainably.
- Long-Term Recruiting and Employee Retention: Juvigo builds its success on the strength of dedicated and qualified teams. The company focuses on thoughtful, long-term recruiting, avoiding short-term hiring decisions. Juvigo fosters young talent by offering a wide range of training sessions, workshops, and coaching. Partnerships with universities and dual study programs help identify and develop talent early. These efforts not only advance employees’ professional development but also strengthen their personal skills. Juvigo’s commitment to colleagues growth ensures long-term mutual success.
- Digitalization and Resource Efficiency: Operational efficiency also plays a key role in Juvigo’s economic sustainability. By increasingly relying on digital processes, the company reduces resource consumption and environmental impact. Paperless application processes, digital personnel files, and online job interviews demonstrate how modern technology saves both time and paper. Digital tools streamline the entire recruiting process, with personal meetings reserved for the final interview stages.
Social Sustainability
Juvigo embraces innovative approaches to work time organization. Flexible working models such as flextime and remote work empower teams to better balance their professional and personal lives. This flexibility improves employees’ work-life balance and reduces commuting, which lowers CO2 emissions, reflecting how social and ecological sustainability intersect at Juvigo.
The company places individuals at the center of its social sustainability efforts. Juvigo fosters an open, respectful, and inclusive work environment where every team member feels valued. Engaging with the Inner Development Goals (IDGs) further enhances personal and interpersonal skills. Analyzed in collaboration with the University for Sustainable Development Eberswalde, the IDGs address five key areas:
Inner Development Goals (IDGs)
- Being (Relationship with Oneself): Juvigo encourages colleagues to cultivate a strong and conscious relationship with themselves through regular reflection and feedback sessions. These practices help team members recognize strengths and areas for growth, promoting a balanced life.
- Thinking (Cognitive Skills): The company promotes analytical and creative thinking by training the teams to approach challenges proactively. Teams work together to develop innovative solutions for projects and new tasks.
- Relating (Care for Others and the World): Juvigo prioritizes respectful and mindful interaction with colleagues, partners, and the environment. This responsibility toward others shapes both daily work processes and company culture.
- Collaboration (Social Skills): The company emphasizes the importance of effective teamwork for achieving success. Through targeted training and workshops, such as at the Spätsommerfest, Juvigo promotes social skills and focuses on collaboration and problem-solving to create a harmonious and productive work atmosphere.
- Acting (Enabling Change): Juvigo encourages colleagues to actively drive change rather than simply accepting it. The company fosters personal responsibility and initiative, motivating team members to implement positive changes both within the company and in their own work areas.
If you want to learn more, feel free to listen to the podcast that emerged from the joint project.
People and Culture Management
Juvigo’s People and Culture Management team plays a vital role in achieving the company’s social sustainability goals. The team actively fosters an open and inclusive corporate culture. Through targeted programs and initiatives, Juvigo promotes diversity and works to eliminate all forms of discrimination. The company recently introduced its “Red Lines,” which set clear boundaries for inacceptable behavior, ensuring a safe, respectful, and compliant work environment. These principles protect trust, legal compliance, and adherence to internal rules.
The company also prioritizes the physical and mental well-being of its colleagues. Ergonomic workspaces enhance comfort and boost daily performance. The People and Culture Management team recognizes and nurtures individual talents, supporting career development through regular 360-degree feedback and personal development discussions. These initiatives give colleagues the tools they need to define their career paths and advance their professional growth.
Ecological Sustainability
While Juvigo focuses heavily on social and economic sustainability, the company also takes ecological responsibility seriously.
- Promoting Environmental Awareness: Juvigo actively promotes environmental awareness among its teams. Educational programs, podcasts, and discussions on sustainability at the Juvigo office in Berlin aim to inspire teams to adopt eco-friendly practices at work and in their personal lives.
- Sustainable Use of Resources: Juvigo reduces paper consumption and encourages recycling through clear, resource-efficient work guidelines. These efforts include waste separation, washable kitchen towels, and refillable soap dispensers. By integrating eco-friendly practices into daily work, the company demonstrates its commitment to sustainability.
- Sustainable Work Environment: The company strives to create a green and sustainable work environment by using paperless processes, reducing resource consumption, and improving efficiency. New lamps, soundproofing systems, and numerous plants enhance energy efficiency and create a more pleasant working atmosphere. Additionally, Juvigo exclusively uses green electricity to power its operations.
- Remote Work and Home Office Options: Juvigo’s remote work options reduce commuting, leading to lower CO2 emissions, while also providing teams with more flexibility and an improved work-life balance.
Company Values and Sustainable Development
Juvigo’s company values—Trust, Equality and Respect, Transparency, and Appreciation—serve as the foundation for sustainable corporate development. By promoting individual talents and aligning with the Inner Development Goals, Juvigo enables its teams to grow both professionally and personally. This growth supports the company’s efforts to achieve long-term ESG goals (Environmental, Social, Governance).
Sustainability at Juvigo represents an ongoing journey that requires the collaboration of everyone involved. The company has already made significant strides in promoting social responsibility, developing colleagues for the long term, and implementing resource-efficient practices. However, achieving long-term sustainability goals demands continuous innovation and the willingness to explore new paths. Only through this ongoing effort can Juvigo—and other companies—contribute to shaping a sustainable future.
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